We believe in collaboration over competition, transparency over secrets, and results over vanity metrics. Our approach is simple: listen first, experiment boldly, share what we learn.
Search Party was founded with a straightforward mission: bring honest, effective digital marketing to businesses that deserve better. We're tired of agencies that overcomplicate things, hide behind jargon, or chase metrics that don't actually matter to your bottom line.
Our team brings decades of experience across paid search, SEO, media planning, and interactive development. We've worked with organizations from small startups to established brands, and we've learned that the best results come from treating clients as partners, not just accounts.
When we're not the expert, we bring in people who are. We work alongside your existing creative teams, collaborate with specialists when needed, and focus on what actually moves your business forward. No BS, no fluff—just strategic thinking and execution that delivers.
We believe in a purpose-first methodology that starts with understanding your goals and reverse-engineering the path to achieve them.
Most agencies start by showing you what they can do. We start by asking what you actually need to accomplish. Revenue targets? Lead generation? Arrivals? We reverse-engineer from your goals, not our services list.
This means sometimes recommending things we don't even offer. Need a killer brand refresh? We'll connect you with the right designer. Need advanced SEO, GEO, or AEO optimization? We partner with Rankable for deep technical search expertise. Our job is to help you succeed, not to upsell services you don't need.
Once we know where you're headed, we build the roadmap: paid media for immediate impact, organic channels for long-term leverage, and owned assets that compound over time. We launch fast, optimize daily, and balance quick wins with sustainable growth. When you have multiple channels working together, one bad month doesn't tank your business—that's real marketing security.
Any agency can get you clicks. We try to build marketing ecosystems that don't collapse the moment you pause a campaign.
No 50-page proposals. No waiting weeks for updates. We move fast, communicate clearly, and optimize relentlessly. You get same-day responses, transparent reporting, and campaigns that improve every single day.
Lots of agencies bury their margins in media buys. We don't. Our fee structure keeps us focused on what matters: your results.
We charge transparent service fees based on the scope of work we're managing—whether it's media buying (as a percentage of your gross budget), platform development (project-based), SEO strategy (monthly retainer), or other strategic services. The model varies, but the principle stays the same: no hidden margins, no markup on third-party costs, no sneaking extra fees into invoices.
This structure does something important: it aligns our incentives completely with yours. For media, when you get more clicks, impressions, and conversions for your budget, we win too. For development or SEO, we're compensated for strategy and execution—not inflated vendor markups. We're not incentivized to waste your money or push solutions that earn us bigger margins. We're incentivized to get you results.
Think of strategic services the same way you think of creative—they're distinct, valuable skills that deserve transparent compensation. You wouldn't expect your creative agency to work for free and hide their fees in print costs. Whether it's media strategy, platform architecture, or SEO planning, the same logic applies.
We use the best tools in the industry to deliver results. No compromises on quality, no shortcuts that sacrifice performance.
We're not interested in being the coolest agency or winning awards for clever campaigns. We care about driving measurable outcomes for our clients and being partners you actually want to work with.
Join us as we explore marketing strategy, media trends, and what's working across industries. We discuss best practices, helpful tips, and insights from our work with clients.
AI tools have changed how we work at Search Party—but not in the way you might think. Instead of automating strategy or replacing expertise, AI helps us move faster on the repetitive stuff so we can spend more time solving actual problems for our clients.
Read moreAnnouncing a strategic partnership with Rankable to bring world-class SEO services to destination marketers. Enhanced visibility, comprehensive audits, and AI-ready search strategies.
Read moreWe've answered the most common questions about our team, process, and approach.
Ready to elevate your marketing platform? We would love to explore what's possible for your organization.